They should lower there prices a bit
But if people choose to stay in the Alton towers hotel then its there choice,
If i didnt live so close to Alton and i visited Towers I would stay in a local B&B,
Most are a lot cheaper.
But anyway back on topic, They just built a new hotel and both hotels aren't at full capacity are they???
The clever thing to do is wait untill they start getting a regular near full capacity in both hotels, then start building a new hotel.
Tavern hall of famer - rockerz my sockerz