Just did three goes in a row as the queue was near walk on.
Technically it is really good and the shear number of actors meant you were nearly always interacting with something.
Each go was different, with only the first being a bit of a walk through, but it had only been open for 15 minutes, so they were probably not warmed up yet.
Had some great interactions in there!
The queue seems to have some references to Big Top I think, bit didn't see any 0? references
End of day edit:
So went on it quite a few times as it had no queue for the majority of the day (got to 40 minutes queue time for barely 40 minutes - the rest of the day was averaging 5-10 minutes). Sadly a lot of people dropped out after either spending a long time reading the information board at the entrance, or by running from the first room. It's possible Thorpe played up the scariness a little too much...
The actors were amazing and there are a lot in there and understand a lot of what Dom has said about the attraction and how it runs. I got penned in a few times where I couldn't easily escape, and had some great interactions with the actors. Try playing with some of the speaking actors if you get the chance and see what happens!
One of the best interactions occurred over multiple runs, where I had pretty much my own mini story going on between myself and one of the actors throughout the day. It ended with me going against Negan, which of course ended as you would expect!
Overall I didn't find it particularly scary, but that I think is due to my own perspective of these things rather than the attraction failing. Saw a lot of people terrified: big, small, old, young, male, female - saw pretty much all combinations have a bad day in there